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It isn’t exactly news that content is king. Especially on social media where you have a noisy opportunity to connect with millions of people and conversations — the keyword being ‘noisy'. If you do what the rest of your category or industry is doing, then your content isn’t going to stand out. But how do you approach this differentiation? The key is using a content tilting strategy. Building Your Content Marketing Plan Now, before focusing on what Content Tilting is and how...

[caption id="attachment_6130" align="aligncenter" width="1200"] Thomas Martinelli and Josiah Brown, Co-Founders of Content Studio, cutting the ribbon at the launch of the new division.[/caption] [caption id="attachment_6150" align="alignright" width="225"] Co-Founders of Content Studio, Thomas Martinelli (left) and Josiah Brown (right).[/caption] Wappingers Falls, NY, September 20, 2017 Martinelli Custom Publishing, a boutique content marketing agency, launched a new division – Content Studio at its new Wappingers Falls offices Sept. 19, 2017. The endeavor is a partnership between Thomas Martinelli, President, Martinelli Custom Publishing and Josiah Brown,...