Who We Are

President at Martinelli Custom Publishing
Greater New York City Area | Publishing

Martinelli Custom Publishing is a custom publishing and content marketing company specializing in developing custom publishing solutions for the healthcare and travel industries.

Our goal is to tell our client's stories in a unique and compelling way in order to promote their brand, distinguish them from competition and deliver ROI.

Website: www.martinellicustompublishing.com
Facebook: Martinelli Custom Publishing
Twitter: @MartinelliPubs

Specialties: Content marketing and custom publisher of high quality print and online publications. Social media strategies using targeted content to get noticed.

President/Publisher (2003 - Present)
Martinelli Custom Publishing

Provides custom publishing services to a variety of clients in the travel, healthcare & manufacturing industries. Tom has been producing annual travel guides for Amtrak and Albany County Convention & Visitors Bureau for the past 9 years. In a national contest sponsored by Communications Concepts the company has won APEX Awards for Magazine Excellence from 2009-2012 for work on Amtrak's "New York By Rail" magazine. MCP also publishes "PremierHealth" Magazine for Premier Medical Group of the Hudson Valley and won APEX Awards for Magazine Excellence in 2011-2012.

President (2002 - Present)
Thomas Martinelli Consulting

Tom's company provides management consulting to small businesses and non-profit organizations including strategic marketing, public relations, community relations and strategic planning to organizations such as Westchester Medical Center, Hudson River Valley National Heritage Area, Friends of the Hudson Valley and A&R Security.

Publisher (1986 - 2001)
Hudson Valley Magazine

Publisher of award-winning regional magazine that experienced significant circulation and revenue growth during my tenure. Oversaw entire operation with emphasis on business and marketing side of the company.

Research Analyst (1982 - 1984)
NFL Players Association

Analyzed professional football player contracts and developed a database of information that was shared with players and agents to benefit them during contract negotiations.
Spoke at Player-Agent certification seminars on topics forecasting player salaries. Wrote an article for the "Laudible" - NFLPA newsletter - on projected salaries for the 1984 NFL draft.

Skills & Expertise

Marketing Strategy, Strategic Planning, Public Relations, Marketing, Marketing Communications, New Business Development, Management Consulting, Fundraising, Business Development, Public Speaking, Business Planning, Non-profits, Social Media Marketing, Social Media, Advertising, Event Management, Team Building, Market Research, Budgets, Leadership Development

Pace University - Lubin School of Business (1984 - 1990)
MBA, Financial Management
American University - Kogod School of Business (1978 - 1982)
1982, Marketing
Tom develops product with you and sees it through. Results are what you expected or more. Good to work with.
I have enjoyed working with Tom on many projects throughout the years. I have always found Tom to be a creative thinker, a very driven professional who demands results for his clients, himself and the project at hand. I would highly recommend Tom.
I first worked with Tom Martinelli at Hudson Valley Magazine. I not only admired and respected him as the publisher of the magazine, but as an excellent leader and my manager.Today, in my position as Marketing Director for a large medical group, it was these qualities that convinced me to call upon Tom to help us with a large project we were about to undertake. Tom has produced an amazing and award winning publication for us and I would recommend him without hesitation.
Tom Martinelli has a wide skill set that he has developed over the years, that includes a vast contact network and the ability to make something successful.

From his time a Hudson Valley Magazine, where Tom worked with me to get maximum exposure for my company, to his consulting work where Tom uses his resources to help all kinds of businesses, Ive always found Tom to be highly professional and highly motivated for his clients.

He also gives back to the community in many ways, and continues to volunteer his time and efforts to help the non-profit world.
I highly recommend him to anyone looking to grow their business.

ALEX SILBERMAN is a flexible content provider, with more than two decades of experience as a freelance editor, writer, and creative director for a wide range of print and web materials ranging from corporate communications to newspapers and magazines. Alex designed and shaped numerous award-winning custom publications.

Andrew Ciccone, Media Director

ANDREW CICCONE is an expert in media strategy.  Rock solid intelligence guides the many projects he advises on to protect and manage organizations brand’s in this highly volatile economy that is rife with threats and opportunities. With over fifteen years experience in advertising, Andrew has worked on well known products and services developing marketing strategies and plans.  Andrew holds a B.S. in marketing from Syracuse University and a M.A from Baruch College in corporate communications.  He is an active member with the International Association of Business Communicators.